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PARSIPPANY, NJ November 20, 2003– New research from InfoTech, a leading global research and consulting firm, identifies the key factors that will allow Wireless LAN penetration in U.S. enterprises to reach 80% by 2008 – representing a five-year $5.9B market opportunity. “Although WLAN technologies are currently deployed in nearly half of all U.S. businesses, 75% have limited deployment of wireless infrastructure and devices to a tenth of their total workforce”, according to Scott Drobner, wireless program director at InfoTech. “This narrow adoption will persist until much-anticipated applications, such as Voice over WLAN, have been deployed by market-leading enterprises with a strong return on investment.” “During this same period of time, in-building mobile business users employing multiple wireless technologies will rise from 14.8M to 30.8M -- 40% of the mobile workforce by 2008. Despite this segment’s strong use of cellular telephony and wireless data applications, mobile service providers have been slow to provide adequate in-building coverage for wireless services. Over half of surveyed businesses voiced strong dissatisfaction with current in-building coverage,“ adds Drobner. ”The traditional mobile boundaries will continue to blur as wireless business users no longer perceive in-building and out-of-building as separate domains -- putting further pressure on providers to achieve ubiquitous coverage.” These and many other research findings are presented in InfoTech’s Customer Mobility Market Monitor – a robust bi-annual report that provides detailed analysis of supply- and demand-side issues fundamental to enterprise mobility. Drawing heavily from one-on-one interviews with IT and Telecom decision-makers, the Customer Mobility Market Monitor identifies major customer segments, quantifies current and projected adoption of wireless applications, pinpoints purchase preferences, and sizes revenue opportunities. This research is part of InfoTech’s InfoTrack for Enterprise Mobility program providing a comprehensive end-to-end view of mobility market dynamics. As the professional services subsidiary of PBI Media, LLC, InfoTech is among the largest market intelligence providers focused on the global telecommunications and data networking industries. InfoTech offers a comprehensive portfolio of client support services, including competitive benchmark analysis, technology demand forecasts, business decision-maker focus groups, sales support tools and collaterals, as well as custom consulting and market research. Further information about InfoTech can be obtained at our Web site at www.pbimedia-infotech.com To purchase or to learn more, please contact Mark Ricca at 973-602-0124 or infotech@accessintel.com.
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